Programmatic Streaming Audio
Reach your audience everywhere they listen.
Deliver your message across premium streaming audio platforms—at scale, with precision, and measurable impact.
Benefits of programmatic streaming audio ads:
- Reach your target audience wherever they go
- Audience can click through to engage with your website
- Track conversions on your site that were influenced by Audio ads
Product overview
Programmatic Audio uses the number one activity on mobile devices, music and podcast streaming, to deliver your message to your audience based on their behavior and interest.
Optimize Audio through Genius Monkey’s results-driven programmatic advertising platform helps you see better results from your marketing dollars by delivering low cost audio ads on audio streaming sources such as Pandora, Spotify, Apple Music, IHeartRadio, and more. Reach your target audience wherever they go! These spots such as Spotify commercials and Pandora commercials are also placed with a tagalong banner ad, giving your audience a chance to not only listen to your message, but to click-through and engage with your website too. Exercising, commuting, working, relaxing at home… no matter which platform or device they use to listen to their music, podcast, news, or sports on, your ads will be there.
And you can also track conversions on your site that were influenced by individuals who heard your Optimize Audio advertisements through our industry-leading reporting and attribution!
Key features
- Pay per engagement instead of per impression
- Placements on all devices, sites, apps, and more
- Virtually limitless behavioral targeting
- Real-time optimization using real data of what’s working
- Deep reporting with full view-through & click-through attribution—even on audio ads that have no click
Average audio ad pricing comparison
| Genius Monkey average | Industry average | |
|---|---|---|
| Effective CPM | $21 - $37 | $38 - $50 |
| Cost per conversion | $16.70* | Not tracked |
*Numbers vary heavily by vertical and client to client
Why audio?
Audio allows brands to:
- Reach users during screen-free moments
- Capture attention in distraction-free environments
- Build frequency across daily routines
- Extend reach beyond traditional digital channels
Premium audio inventory at scale
Integrations with leading SSP’s to help you reach people on top audio publishers
Data-driven audio targeting
- 1st-party data onboarding and activation
- Deterministic targeting based on known user signals
- Probabilistic modeling to scale audience reach
This allows campaigns to maintain precision while expanding efficiently across listening environments.
Targeting that follows your audience
Behavioral and interest data
Location & movement signals
Device-level targeting
Campaign-level transparency
Measurement & performance
Attribution reporting
Conversion tracking
Cross-device insights
Campaign-level transparency
Programmatic audio reaches target audiences wherever they go:
At home
On the go
