
Google and Walmart are Teaming Up!? The Latest from NRF and CES 2026.
News from the NRF’s Big Show 2026 Google Announces Universal Commerce Protocol Google is taking a big step toward standardizing how AI Agents can interact with generative AI...
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February 11, 2026

Don’t Let Your Holiday Advertising Budget Hibernate! Strategies for Winter and Beyond
Winter is coming, and now is the time to prepare for the biggest consumer spending season of the year. There are many factors that go into creating a successful holiday campaign,...
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November 19, 2025

How Programmatic Can Transform Small Business Advertising
For a small business, marketing isn’t just about growing profits, it’s about survival. One of the biggest challenges small businesses face is getting the most out of a limited...
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October 22, 2025

Is AI Taking Over Search? What Advertisers Need to Know
AI continues to expand into every facet of the tech industry and life in general, but could the expansion eventually hurt some of its biggest proponents? A report detailed on...
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July 30, 2025

The Advantages and Dangers of AI in Advertising
The tech industry is barreling toward a future powered by AI, and there’s nothing anyone can do to stop it at this point. What advertisers CAN do is make sure they’re using new...
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June 18, 2025

Google Loses Another Court Case, TikTok Ban Indifference, and More; April 2025 News Round Up
Google Found Guilty of Antitrust Behavior… Again! In September 2024, the Department of Justice won their lawsuit against Google, alleging that the tech giant was exhibiting...
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May 5, 2025

What to do AFTER the Holiday Advertising Craze
The holiday season is undoubtedly the biggest time of consumer spending in the entire year. If you play your marketing cards right, you’re likely to experience an influx of new...
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December 17, 2024

What Makes MFA Hard for the Industry to Avoid?
MFA, or “Made For Advertising”, is the boogeyman of digital advertising, scooping up some $20 billion of wasted ad spend on bot sites, unviewable ads, or ad farms. The Association...
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November 6, 2024

Experian Reveals What Advertisers Can Do to Get Ready for the Holiday Season
The Winter Holiday season is easily the biggest time of the year for advertisers and businesses alike. With thousands of other companies competing for space in your target...
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September 25, 2024

What to Know About Marketing to Gen Z
Gen Z is growing up; they’ve been the transition generation for some time, and now more than half of them have reached adulthood. As their purchasing potential grows, it’s time to...
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January 24, 2024